Advertising spending 22% higher in Q1
Saturday, 17 April 2010 09:13
PETALING JAYA: The country’s advertising media spending, one of the indicators of economic performance, rose by 22% to RM1.62bil in the first quarter (Q1) of the year versus the same period last year.
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Experts Unleash Web 2.0, The New Marketing Power!
16 April 2010
crowdsourcing and other new interactive Web 2.0 tools to connect and define themselves. The world is collaborating on a scale never seen before; customising information on Wikipedia, sharing videos on the million-channel YouTube, ... -
Putra Brand Awards honours top 86
28 March 2010
They were chosen from among public-listed companies, local brands and SMEs which were identified and shortlisted based on 20 categories such as Apparel and Accessories, Automotive, Beverage – alcoholic and non alcoholic, Commu... -
Strategic Brand Creations Crucial For Malaysian Companies To Go Global
26 March 2010
KUALA LUMPUR, March 24 (Bernama) -- Strategic brand creations will be more crucial for Malaysian companies to be players in the global market as the nation moves into the next phase of development and further integrate with the ... -
Malaysiakini wins top media brand award
26 March 2010
Malaysiakini was picked as one of Malaysia's top six media brands, alongside TV stations Astro, TV3, 8TV, newspaper The Star and global search engine Google. According to award host the Association of Accredited Advertising A... -
Winners at the Putra Brand Awards
26 March 2010
Adoimagazine.com The awards stands as the only authority on brand equity measurement in Malaysia stewarded by the MMVB board of governors and endorsed by the Malaysia External Trade Development Corporation (MATRADE), also Cha... -
The Star shines at Putra Brand Awards 2010
26 March 2010
By LEE KIAN SEONG The Star KUALA LUMPUR: The Star is a Silver award winner under the Media & Entertainment category of Putra Brand Awards 2010. It is also the only print media that won in that category. Under the Media ... -
Putra to become premier brand awards show
04 March 2010
By M. HAFIDZ MAHPAR, StarBiz 4As president Datuk Vincent Lee said this was because it was an award show "by the industry, for the industry." To be presented on March 24 at Mandarin Oriental Kuala Lumpur, the Putra Brand Aw... -
Unbiased brand-rating award in the works
23 February 2010
According to him, the Malaysian industry is well aware of how important brand building is, but not many are aware of the steps to building a brand and there is no correlation between the industry and government’s efforts. b... -
The Only Brand Award Endorsed By MATRADE And Supported By 4As, BAM, MAA & MSA
08 February 2010
By Adoimagazine.com To help us identify the winners, we've enlisted the best judges we could find - the Malaysian consumers. Yes, winners of the Putra Brand Awards are selected based on an independent consumer research pollin... -
Brand awards chosen by the people
06 February 2010
By M. HAFIDZ MAHPAR, StarBiz The Putra Brand Awards was launched last month as an extension of Malaysia’s Most Valuable Brands (MMVB), a three-year-old brand valuation and recognition exercise initiated by the Association o...
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