Industry News & Press Releases

Advertising spending 22% higher in Q1
Saturday, 17 Apr 2010
PETALING JAYA: The country’s advertising media spending, one of the indicators of economic performance, rose by 22% to RM1.62bil in the first quarter (Q1) of the year versus the same period last year.
Experts Unleash Web 2.0, The New Marketing Power!
Friday, 16 Apr 2010
The Web 2.0 phenomenon is catching on. Businesses, brands and individuals are turning in droves to blogs, wikis, mash-ups, social networking,
Putra Brand Awards honours top 86
Sunday, 28 Mar 2010
THE inaugural Putra Brand Awards held on Wednesday night saw a total of 86 awards given to some of the best brands in Malaysia, comprising 27 gold winners, 30 silver winners and 29 bronze winners.
Strategic Brand Creations Crucial For Malaysian Companies To Go Global
Friday, 26 Mar 2010
KUALA LUMPUR, March 24 (Bernama) -- Strategic brand creations will be more crucial for Malaysian companies to be players in the global market as the nation moves into the next phase of development and further integrate with the global economy, says Deputy Minister of International Trade and Industry
Malaysiakini wins top media brand award
Friday, 26 Mar 2010
Top news website Malaysiakini was yesterday recognised as one of the country's favourite brands at the inaugural Putra Brand Awards.
Winners at the Putra Brand Awards
Friday, 26 Mar 2010
The awards stands as the only authority on brand equity measurement in Malaysia stewarded by the MMVB board of governors and endorsed by the Malaysia External Trade Development Corporation (MATRADE), also Chairman of the Board of Governors and well-known brand leaders from various industries.
The Star shines at Putra Brand Awards 2010
Friday, 26 Mar 2010
KUALA LUMPUR: The Star is a Silver award winner under the Media & Entertainment category of Putra Brand Awards 2010. It is also the only print media that won in that category. Under the Media & Entertainment category, Astro and Google won the Gold award while 8TV also received the Silver award. T

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Boomerang Membership Accreditation Programme Report

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Shine 11

 Shine - Empowering the next generation of advertising professionals   Shine is a 3 day residential training initiated by the 4A’s( Association of Accredited Advertising Agents Malaysia) and developed by 95% The Advertising Academy. It
Web 2.0 Unleash The New Marketing Power

At last the sequel to Power of Web 2.0 is here! The hotly anticipated seminar that will help you leverage the power of new media to your business advantage. FMM & 4As are proud to present the Putra Brand Leadership Series. Please download registration form here and
Putra Brand Awards Gallery

Photostream Gallery of images from the recent Putra Brand Awards held at the Mandarin Oriental KL.
Results - Putra Brand Award

AirAsia, Petronas, Astro, Maxis and Maybank were among the prominent Malaysian Gold award winners at the inaugural Putra Brand Awards held in Kuala Lumpur recently.


Malaysia Advertising Expenditure Report