Incepted in June 1984, TV3 is Malaysia’s first, free-to-air television network that has maintained its leadership position over its 23 years of operations. Reaching over 4.5 million households and 21 million viewers all over Malaysia, TV3 focused on its viewers and advertisers, delivering bold and unique programming.

Incepted in June 1984, TV3 is Malaysia's first private free-to-air television network that has maintained its leadership position in its 23 years of operations. TV3 delivers bold and best-of-breed programming to viewers of all market segments.

The network reaches 4.5 million households and 21 million viewers all over Malaysia. TV3 focuses towards its viewers and advertisers, a strategy that has proven a phenomenal success. Media Prima Berhad, one of the largest media network catalyst in Asia, wholly owns TV3.

Passionate in building local, regional and global reputation throughout every level of its business, TV3 has twice reached 51 percent of audience, the highest audience share ever achieved by a Malaysian television station.

Under Media Prima Berhad, TV3’s financial performance has virtually grown by more than 40% since 2002 and the station is highly profitable.