MALAYSIA’S MOST VALUABLE BRANDS 2007
BRANDS THAT DEFINE MALAYSIA TODAY
This limited edition 160-page book is a testament to the successful brand journeys undertaken by the nation’s top 30 brands. Encapsulating the philosophies and practices developed by the brands, it presents valuable insights for other companies as examples of how innovative branding can be a positive investment.
Chronicling the brand building of compelling brand experiences, Malaysia’s Most Valuable Brands 2007: Brands That Define Malaysia Today serves as a catalyst to inspire successful brand building.
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